NIKE x ALEXIA PUTELLAS
ELEVEN MOVES AHEAD
La Reina’s new Phantom Low 6
Client - NIKE
Agency - ULTRA LONDON
Prod - VGBND
Photographer - Jesús Leonardo
Movement Director — Alex Kingue
ELEVEN MOVES AHEAD.
A powerful celebration of football, identity and individuality, marking the launch of La Reina’s new Phantom 6 Low boots just days after unveiling her new logo.
A dynamic visual language built personality, capturing the essence of a player who continues to redefine the game on and off the pitch.
Working across sports choreography and movement direction, I designed and directed the actions, interactions and movement compositions to bring La Reina’s unique style to life.
Precision meets instinct. Football meets movement.