ADIDAS x BAPE
New collection featuring
Marcelo Vieira
Client - Adidas + Bape
Agency - UDOX
Prod - Hawai Films
Photographer - Jamie Mourn
Director - Hugo Gatefait + Lucas Courtin
DoP - @At.alia
1st AD - Guillermo Martinez Diez
Nothing but greatness in this Adidas x Bape capsule led by the legendary Marcelo Vieira and an incredible cast of freestylers gathering to show who has the best moves.
An urban composition of motion and stills portraying real street athletes wearing the new lifestyle and sports collection and their unique personalities. And in the middle of this skills challenge, Marcelo makes his appearance to remind the new generation what it meant to be at the top. Soccer’s finest!
- Designing creative sports actions and interactions for Motion/Stills.
- Directing scenes.
- Planning movement and composition.
- Validating scenes, props and styles.
- Composing dynamic interactions and movement.
- Supervising safety measures.